Corporate Responsibility


Leadership spirit is an important element in building a positive culture at Swift Group. In July 2017, Swift is sponsoring 37 children of the Group employees through the Real Madrid Foundation Clinic. The children are lucky to be trained by professional coaches from Real Madrid's world-renowned football club foundation. The clinic was held on 23 to 28 July 2017 at Epsom College in Malaysia, Bandar Baru Enstek, Negeri Sembilan.

Launching of Real Madrid Foundation Clinic at Epsom College

The Real Madrid Foundation Clinic emphasizes high discipline level which can be seen in forming an excellent football player who are capable to compete internationally.

On 14 February 2017, the Real Madrid Foundation Clinic was launched with the presence of Real Madrid’s ambassador, Roberto Carlos in Malaysia. The event launching was attended by Swift Group top management as one of the main sponsor together with the presence of three children of Swift Group employees. The action of Roberto Carlos kicking the ball during the event managed to attract not only the attention of guests but also the children of Swift Group employees. After the opening ceremony, the three children had the opportunity to have a one-hour training with Real Madrid professional coaches.

Launching of Real Madrid Foundation Clinic at Epsom College

Real Madrid Foundation Clinic Experience Day

To promote positive values such as the leadership spirit in football, the Experience Day programme was held on 10 May 2017 with the presence of 200 children at National Sports Council, Bukit Jalil, Kuala Lumpur. The positive values can boost the physical, mental and emotional developments of the participants while playing the football.

Some 10 children of Swift Group employees aged between 11 to 13-year-old were trained on team spirit by professional and international coaches from Real Madrid Foundation. The children were exposed on basic football by coaches who are highly specialized on football coaching. The event enable the children to gain football knowledge not only in the field, but also outside the field. It was a fun experience and the children enjoyed it very much.

Real Madrid Foundation Clinic Training Camp

The Swift Group enters the transition innovation phase towards emphasizing the children education through the sponsorship of 37 children of the Group employees. The sponsorship of jersey and a pair of football shoes shows the company commitment on the welfare of children.

Located at Epsom College in Malaysia, Bandar Baru Enstek, Negeri Sembilan from 23 to 28 July 2017, this programme allows participants to fully participate in football sessions for one week. The participants had the opportunity to learn from the same coaches who train the renowned Real Madrid football players. Besides of football sessions, participants can apply the educational programme designed to enhance the core competencies of individual.

This one-week programme covers football training sessions, leadership capability activities, match training and group activities conducted in and outside the field. This programme has improved performance of participants towards a high level of sports spirit through a leadership fundamental. Participants were excited throughout the programme and this will be an unforgettable experience for them. In fact, majority of participants were eager to join the programme again if the opportunity arises.


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